All of our spots from the 2014 Super Bowl: Maserati, Coca-Cola, and Turbo Tax.
Maserati – “Strike”
With the launch of the Ghibli, Maserati moves into the mainstream luxury car market for the first time in the company’s history. Armed with their skill, effort, cunning and willingness to do the unexpected, they have ventured into the land of huge, lumbering automotive giants. This spot is a poetic reflection about the spirit of Maserati as they step out of the shadows and onto the global stage to strike.
Turbo Tax – “Love Hurts”
Other teams and Seans can ruin big days. But this time there’s a way you can win.
Coca-Cola – “It’s Beautiful”
The only thing more beautiful than this country are the people who live here. Watch and discover why #AmericaIsBeautiful.
Behind the scenes of “It’s Beautiful”:
Coca-Cola – “Going All The Way”
Watch Coca-Cola’s Game Day ad about an American underdog chasing his dream. As a company that believes every kid should have this opportunity, Coca-Cola has donated $50,000 to Boys & Girls Clubs of America.
We sat down with senior interactive strategist Agatha Asch to talk about the genesis of the Oreo “Cookie vs. Creme” Instagram execution for the Super Bowl, how it came about, and what was going on behind the scenes (hint: giant warehouses, and tubs of delicious white goo). Continue reading →
Wash the chip-n-dips, put them away again for another year, and check out our spots from Super Bowl 47:
Coke’s “Chase” ad asked viewers to vote for who they’d like to win in a race to the last soda bottle in the desert: the Badlanders, the Cowboys, or the Showgirls.
Voters had the opportunity to sabotage the other teams, delaying them in the race:
And the winner was…
In Oreo’s “Whisper Fight”, library patrons argue about a question that has plagued humanity for aeons: cookie, or creme?
Fans of either can share an Instagram picture and tag it #cookiethis or #cremethis for a chance to have their photograph turned into a magnificent sculpture made of cookies or cream. Follow @Oreo on Instagram to see the works created so far.