Portland’s Robin Rosenberg writes about the sometimes odd previous jobs of W+Kers, our own Ken Meyer’s history as a Zamboni driver, and how he came to drive the Portland Winterhawks’ “Fanboni” last week at the season playoffs. Continue reading
photo by brookeparrott
by Dan Hon and Renny Gleeson
A week ago, the brand-new XOXO Festival hit Portland, and for the next three days it was like the best bits of the internet–all the earnestness, the niceness, the anyone-can-make-it-if-you-just-try-hard-ness–camped out at the lo-fi YU Contemporary and generally hung out, fertilised, cross-pollinated and exploded into roughly four hundred shards of optimistic potential.
In the digital, interactive and social media-focused agency world, it’s easy to talk a big game, but for disciplines that require true, deep knowledge of the subject for success, there’s a fine line between “understanding” and “expertise”. Our Creative Technology Director Igor Clark explains why ideas aren’t enough, below the jump.