W+K PORTLAND

Traveling Salesman

Our John Jay wrote this article for the NY Times blog about Marvin Traub's new book "Like No Other Career: Marvin Traub".

At 83, the legendary former Bloomingdale’s chairman Marvin S. Traub still logs over 200,000 miles of travel a year in search for what is new and innovative. As is evident from reading his new book, “Like No Other Career: Marvin Traub” (Assouline), there is no one younger in spirit or more curious in the fashion business. Written in collaboration with the fashion business reporter Lisa Marsh, the 176-page tome is a lively and personal documentation of Traub’s career as a top retail consultant and investment banker since “retiring” from Bloomingdale’s in 1991. The book features messages, drawings and photographs from the fashion-world bon ton, including Yves Saint Laurent, Karl Lagerfeld, Jean-Paul Gaultier, Issey Miyake, Hubert de Givenchy, Giorgio Armani, Diane Von Furstenberg and Ralph Lauren.

Find full article here: The Moment Blog NY Times

30 minute workout

She works hard for the money.
So hard for it honey.
She works hard for the money.
So you better treat her right.


True that girl!
Work it.

It's coming...

With 1 week away from Halloween - Studio is busy preparing for the big day. No, W+K doesn't always need alcohol to have a good time. Every year we open our doors to the public and create a spooky playland for the kids to explore. Dressing up is not mandatory, but it is encouraged. Here we find Christin making a Thomas the Tank Engine costume for one lucky child and Cari busy making a monster display. More to come!

Props to Cari Vander Yacht for the paper cutting skills on the invite.

CALDERA UNDERGOUND 2008

Camp caldera is throwing a fundraising shindig. The Caldera Underground will be an event filled with creativity and an element of absurdity. Mike Henderson along with Wendy Martenson and Lonnie Winter from the studio worked closely with Ken Smith and the fine folks at Caldera to create both a theme and collateral elements for the event. Using elements from Caldera they created a theme that focused on creating an underground forest of absurdity. The event will be held deep beneath the Wieden and Kennedy building on Thursday November 13th at 7pm. Tickets are available and can be purchased by visiting CalderaArts.org, or calling 503-937-7438.









Designer: Mike Henderson

Rocktoberfest 2008

Those rockers down in the accounting quad threw down one hell of a party at their annual Rocktoberfest. Jello shots, spray cheese, cheap beer, video DJ, Rock Band™ (of course), smoke machines... what else do you need? Thanks for everything except the hangover...

 

 

 

 

 

 

 

 

Now You're Hitched!

Saw a friend of ours with this huge smile on his face.
Saw another friend of ours with a silly smile on her face as well.
All of this smiling business is going around. Here's why.

Congratulations to Dominic Oralndo and Patty Fogarty. They tied the knot in Thailand last week and the photos are great.
Take a peek at them here.
:)

SPORE ATTACK!

W+K and EA rolled out Will Wright's much anticipated game launch last month with a multi-city "War of the Worlds" attack pattern. Billboards, subway dominations, walls, bus shelters, phone booths - nothing was safe. Much of the buzz even created some theft in many of the bus shelters.

Latest numbers are coming in that the SPORE game title has sold over 1 million copies. Job well done team and thanks for all your hard work!!!

New York City


 

San Francisco

Boston

Roll Call:
AD:Matt Murphy/Jimm Lasser
CW:Chris Jacobs/Mathew Carey
SA:Aaron Lee, Cathy Ormerod, Peter Yue
CD:Jed Alger/Aaron Allen
ECD:Susan Hoffman/Mark Fitzloff
SM:Joe Favre
PM:Jamie Hutter
AE:Brendan Keenan
AAE:Andrew Walenga
MD:Jeff Jan
PP:Denise Hanggi
ILLUS:Drew Marshall; Studio Ninjas

And God saw that it was good.

Sporons unite! After a year and a half of hard work and evolution (haha, lol, rofl), EA's Spore campaign has finally launched. Enjoy.

 

Spore gets the World's Tiniest Billboard, Requires Telescope to See.

14 x 6 inches is the actual size!!

Roll Call

Art Director:  Matt Murphy, Jim Lasser

Copywriter: Chris Jacobs, Matthew Carrey

CDs: Jed Alger,  Aaron Allen/Jose Cabaco 

Planner: Kelly Schoeffel

Media: Kelly Muller, Jeff Jan, Mike Diccicco

Account Director: Andrew Schafer

Acct. Sup: Brendan Keenan

AE: Victoria Krueger

Studio: Joe Favre, Cathy Ormerod, Peter Yue, Aaron Lee

Art Buying: Mia Chong-Hanssen 

Spore Virals: Inner Feelings from Outer Space

Roll Call

Art Director:  David Neval, Chris Larson, Matt Murphy

Copywriter: Tatum Shaw, Chris Jacobs

CDs: Jed Alger,  Jose Cabaco 

The Religion of Sport

Or the sport of religion. Either way the universe is about to fold into itself. Scott Kleiner was seen walking around studio with a yamika yarmulke with an emblazoned swoosh upon his crown. Result.

Body Report #5